Skills & Experience
- Proven experience creating and executing email marketing campaigns
- Proficiency with email marketing platforms (Mailchimp, HubSpot, Marketo)
- Knowledge of email best practices, segmentation, A/B testing, and analytics
- Basic HTML/CSS for email customization
- Strong writing skills for email copy
Roles & Responsibility
- Plan, build, and execute email marketing campaigns (newsletters, promotional emails, automated workflows)
- Manage email lists and segmentation
- Monitor campaign performance and conduct A/B tests
- Ensure email deliverability and compliance (CANSPAM, GDPR)
- Report on email KPIs
Education
- Bachelor's degree in Marketing, Communications, or related field
Other Tools/Knowledge Preferred
- Experience with CRM integration, understanding of customer lifecycle marketing, basic graphic design skills
About Talismatic
Talismatic is a cutting-edge labor market analytics platform designed to offer real-time, AI-driven workforce insights. We cultivate a dynamic, collaborative, and inclusive environment where creativity thrives and professional growth is paramount. Join our talented team and contribute to shaping the future!